Apr

Bet You Didn’t Know About THIS SEO Trick

By Sid

Sure, you’re up-to-date on SEO tricks and techniques. You know that stuffing your keywords meta tag won’t raise an eyebrow with Google. You understand the value of having your keyword phrase in the URL and Title meta tag. And like most people, you’ve heard about this thing called Latent Symantec Indexing, but you’re not sure what it is or if it’s worth your time.

Maybe you’ve done some homework and you placed a few header tags and image alt tags on your pages. And there may even be the slight chance that you took the time to optimize your copy with your primary keyword phrases and industry-related phrases.

Now what?

How to you get the search engines (Google in particular) to notice all the cool stuff you did to search engine optimize your web site?

Playing With The New SEO Kid On The Block

There’s a new kid on the block who is shaking up the old search engine optimization gang, and he means business. The old gang has built their reputations, tools, and mega-empires on things like article syndication and creating massive amounts of what they call “Link Love.”

“Go forth and create hundreds of thousands of back links,” they say.

The new kid just smiles quietly and goes about beating them to a pulp in the search engines with the 2.0 version of his magic wand. While the old gang is still going to every street corner in the world to hand out their link love flowers, the new kid creates buzz without leaving the comfort of his home.

What’s his highly secret trick?

It’s completely legitimate. It doesn’t try to fool anyone or anything with “black hat” tricks. It’s above board… and it’s so danged easy that a complete neophyte can make it work without knowing WHY it works.

It’s called Social Media Syndication.

It even sounds better than “Link Love.” Social media syndication is simply the “syndication” of your blog posts to social media and social networking web sites.

There are a number of web sites whose sole purpose is to create buzz about blog posts. These are sites like Digg, Delicious, and Social Median. They exist to create buzz, to let people know what’s hot, and to promote the most interesting, useful, or relevant blog posts.

Google apparently loves this kind of buzz even more than the old link love system. The real trick, though, is in HOW you create the buzz in these social media sites. You can’t simply do it by yourself.

If you try to syndicate all your posts yourself, or create a bunch of dummy accounts with the social media sites, you’ll just end up getting blacklisted and wasting your time. However, if you want to get this kind of system working for you, there is a cool new option.

Long-time SEO guru Charles Hefflin experimented with a number of techniques and options before he came upon his holy grail idea. What’s he has done is both simple and effective. He created a “community” of entrepreneurs who agree to syndicate each others’ blog posts. It’s brilliant — and it is working better than he ever expected. The larger the network, the more buzz each community member’s blog post will get.

The concept is simple, too. As real people “clip”, “digg”, “bookmark” and comment about your blog post, more people who are NOT part of the network will take notice. And as that happens, the search engines will also take notice. Thus, you get the best of both worlds – free traffic from word of mouth and free traffic from higher search engine rankings.

In the world of SEO, this may be the thing that’s better than whatever it was that was the best thing before sliced bread was invented.

The bottom line: While you still need to pay attention to onsite SEO, you’ll probably get a lot more bang for your buck with social media syndication today than with any other system or tool.

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